About UsAbout Us


Our Vision

We share the spirit of Aloha with world-class products and experiences.

At its root, "Aloha" is an ideal and a philosophy that encompasses a love and respect for people, their culture, and the world around them. It is with this in mind that we extend a warm welcome to all who visit. We strive to celebrate the complex and beautiful ideas that are at the essence of the spirit of Aloha and look forward to you joining us in sharing the deeply rooted traditions behind this ideal and discovering new ways to incorporate it into everything we do.

Our Story


Honolulu Cookie Company started in 1998 when entrepreneurs Keith and Janet Sung developed a recipe for premium shortbread cookies. As an artist, Keith wanted to develop something unique – a cookie that represented true Hawaiian hospitality. What he created was a line of island-inspired flavors in a signature pineapple shape. The recipe has been refined over the years, but we always carry through that dedication to quality ingredients inspired by the flavors of our island home.

From our bakery, stores opened throughout Honolulu, particularly in Waikiki, to ensure the hospitality that inspired our cookies was delivered to visitors from around the world. Eventually, we found homes and opened new locations on Maui, in Las Vegas, and in Guam.

Each progression is informed by a commitment to sharing the best experience of a Hawaiian vacation. The cookie collection packages are designed to delight, and the stores are eager to share the Aloha spirit, but it all begins with the cookies. The finest ingredients are selected to make our unique pineapple-shaped cookies to be shared with friends and fans around the world.




The Pineapple Shape

Pineapples are the international symbol of hospitality. In fact, our iconic cookie shape was originally chosen for this reason. Our cookies are designed to be given as gifts, a way to celebrate a meeting of old friends or new acquaintances by sharing something sweet.

We also see ourselves as hosts who strive to share the spirit of Aloha by making all of our guests feel welcome. With each pineapple-shaped cookie, we want to invoke a pleasant memory or experience reminiscent of our home in beautiful Hawaii.

Our Cookies

Our cookies are baked using a strict recipe with the finest ingredients to create our premium, Hawaii-inspired shortbread cookies. From hand-dipping our cookies in premium chocolate, to hand-placing each tropical fruit morsel, every cookie is given individual attention to ensure that it meets the high standard of quality that Honolulu Cookie Company is known for. Each cookie is individually wrapped and packed by hand in our unique signature packaging, then sent out to either our retail locations or the locations of one of our partners.

For the Very Best, Look for the Pineapple Shape®